Among the presentation types for 3d architectural visualization #archviz are the following; still images, 360 degree linked views with Virtual Reality capability and fly through animated videos. Here is a great comparison of these types from the same project.

photorealistic digital still images

fly through animated video

hot spot linked 360 degree views and VR option

Click on any hotspot target in the plan or images below. For VR, click the VR goggles icon in your viewer.